retail design

CHLOÉ

House concept

Inspired by the design of the Chloé fashion house points of sale, Insight Design for Brands created the retail concept for Chloé perfume corners and furniture by showcasing minimalist elegance and sophistication of the brand. Combining pastel and warm tones of colors, the luxury of natural materials such as marble, weathered oak and Cambre stone. Insight Design for Brands developed all the guidelines for the retail concept and produced the merchandising book-box.

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